The Student News Site of Sacramento City College

The Express

The Student News Site of Sacramento City College

The Express

The Student News Site of Sacramento City College

The Express

Media is madness

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Popping bottles, fist pumping and “smooshing”—another great year for mediocrity and ignorance thanks to the ever-depreciating value of talent and information through the media.

Through the outlets of tabloids, Internet and reality television, viewers are constantly feeding into a barrage of useless and dramatized information.

Celebrities are no longer valued for talent; their personal lives have become the news, overshadowing whatever obscure reason why they are considered “famous” in the first place. This mixture of lackluster talent mixed with media exposure creates what I feel is a catastrophic event in society, “Reality Media.”

Stardom isn’t what it used to be. Instead of praising stars for their athletic, musical or acting abilities, spectators instead value celebrities’ ignorant and destructive behaviors. Our society’s entertainment thrives on the information gathered by dramatized reality shows and celebrity gossip.

The draw for spectators is being allowed to watch these “celebrities” ruin their lives and every shaky relationship they have via publications and broadcasts.

Reality shows are no doubt the greatest media outlet portrayal of these behaviors that rein from a variety of genres game shows, renovation, self-improvement and “documentary.”

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These are our heroes: a talentless family, a handful of teenage moms in America and the greasy middle-aged cast in the swamp known as Jersey Shore. Our celebrities have become Snooki of “The Jersey Show” trying to find a publisher for her book, Amber of “Teen Moms” posing on the cover of People magazine and the Kardashian sisters constantly featured on the top stories of Yahoo.

It’s both interesting and distressing that average people with such ignorant behavior and sociopathic attributes are considered celebrities and idolized by such a large and diverse audience.

The root of the cause is behind the ever-growing concern and need for the useless information people seem to want behind the façade of “reality” TV.

The audience is the cause, of course. Civility isn’t being destroyed by the broadcasting and publication companies. They claim to simply supply a demand from viewers. But it is also true that networks provide this kind of audience for
advertisers.

The solution, of course, is very simple: Turn off your TV. Don’t be another set of eyes that advertisers can sell.

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