The Student News Site of Sacramento City College

The Express

The Student News Site of Sacramento City College

The Express

The Student News Site of Sacramento City College

The Express

Don’t expect companies to poke back

City+College+counselor+Nichelle+Williams+helps+Bryce+Korte%2C+19%2C+computer+science+%26+engineering+major%2C+with+his+Transfer+Admission+Guarantee+%28TAG+Matrix%29.++Kelvin+Sanders+Sr.+%7C+ksanderssr.express%40gmail.com
City College counselor Nichelle Williams helps Bryce Korte, 19, computer science & engineering major, with his Transfer Admission Guarantee (TAG Matrix). Kelvin Sanders Sr. | [email protected]

Until just a few years ago, the job search process was the familiar, straightforward method of writing a good resume, scouting job sites and scouring the classifieds. Submit the appropriate applications, follow-up, wait and hope.

Now everything is changing. The speed an employer finds and sifts through applicants now far surpasses the days of paper only resumes, and the information available to potential employers has a whole new range thanks to the advent of social networking sites such as Facebook, Twitter, or LinkedIn.

“What you put out there in cyberspace is accessible to anyone,” said Poonam Kelkar, a career center and job services adviser at City College. “It’s there permanently and anyone can have access to it and find it, so be careful what you portray out there.”

When discussing job-hunting at workshops offered by the Career Center, Kelkar goes over how social networking sites have changed the job market.

Online resumes and social networking sites haven’t completely replaced print resumes yet.

Kelkar, however, disagrees. “that’s the future, the way to go find employers.”

Kelkar recently attended an online seminar, sponsored by the National Association of Colleges and Employers on how to use LinkedIn. NACE continues to sponsor free seminars, called “web-inars.” Students can find more information at the Career Center on how to sign up online.

Students can better use social networks as paths to new jobs, but developing a strong resume is still important.

“If [students] don’t know how to do a resume, they are going to do a terrible job creating their profile on LinkedIn,” Kelkar said. “People think of Facebook, which is okay for connecting, but it’s really casual. LinkedIn is the professional website.”
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LinkedIn uses components of job cover letters and a person’s resume to create a professional online profile. The workshops Kelkar teaches help students promote themselves for employers in their resumes without seeming self-involved.

“You need to know how to market yourself, what to write and how to write it,” Kelkar said. “If you go right on LinkedIn and try it out, and you haven’t done a resume, how effective is that LinkedIn profile going to be?”

Kelkar advises students to highlight key skills, a focused job objective and accomplishment on their online profiles.

“It should show results,” Kelkar said. “Don’t just say, ‘I’m good with sales and people skills.’  Say, ‘I increased revenue by 40 percent’.”

Facebook is handy for spreading the word in looking for a certain job. Kelkar describes Facbook as step two of the job hunting process, after a good resume has been written. By making Facebook contacts, students can grow the number of people who know about their professional interests.

LinkedIn continues that step as a business-oriented social networking site where one joins professional organizations and chats with recruiters.

Dana Gano, account clerk at the business services office, said though City College hasn’t yet moved to using LinkedIn in their hiring process, the application process is done entirely online, and all resumes are downloaded for consideration.

To find more information about the National Association of Colleges and Employers Click Here.

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